Or, why the grassroots needs to show up on the Republican National Committee HQ doorstep with a gigantic wooden horse
There's not much to the article, really, but it raises one vital principle: don't treat enemies as friends:
To implement [increased minority outreach], RNC chairman Reince Priebus has promised to establish dialogues with groups such as LULAC, La Raza, and the NAACP, which strikes us as unhelpful and willfully blind to the fact that such groups are ideologically opposed to Republican principles. A truly conservative minority-outreach strategy would severely weaken these groups by challenging their claims to represent their respective ethnicities.
What conservatives (and libertarians) need to do is to illustrate how the policies of LULAC, La Raza, and the NAACP are detrimental to the interests of their nominal constituencies.