Alan K. Henderson's Weblog

HOME   |   BLOGGER PROFILE   |   BLOGROLL  MAP   |   HENDERSON  PRIZE   |   EMAIL

COMMENTS TEMPORARILY CLOSED - MIGRATING FROM HALOSCAN/ECHO TO DISQUS
Old comments migrated to Disqus, currently working outtechnical issues

Saturday, February 28, 2009

 
The Limbaugh Divide

A few days ago, Public Policy Polling released results on a Rush Limbaugh's popularity poll. This is what seems to capture most people's attention:

There is a massive gender gap in those numbers, with 56% of men but only 37% of women holding a favorable opinion of him.

The female/male gaps is 49-37 percent on "unfavorable," and 14-7 percent on "not sure."

Note that the poll asks about people's opinions of Limbaugh, not his ideas. What this means is that we can learn something about Limbaugh's PR effectiveness. His negative PR cannot be gauged, because most Americans (and thus most unfavorables) have little to no exposure to Rush, and the value of PR among those who haven't heard it cannot be accurately measured.

Positive PR is much easier to discern. Rush is obviously popular within his party. He gets 55% favorables from minorities other than blacks and Hispanics. He also rates 43% favorable, 53 unfavorable, 3% no sure among blacks - a group that has been voting Democrat at around a 9:1 ratio for a long time. BLACKS LIKE RUSH LIMBAUGH MORE THAN THEY LIKE REPUBLICANS.

What is the secret to Rush PR advantage over GOP officials with regard to blacks?

Labels: ,




Site Meter


Blogger